Neighboring Hongdae, the Sinchon / Ewha area by Yonsei University and Ewha Womans University is a popular student hangout spot known for its youthful jovialness. The two respective schools and their beautiful settings are among the best in Korea. As the main demographic in the area are younger students, most of the businesses cater to their tastes with price ranges to match. The plethora of things to do in the area makes it busy all through the day and night. The area around Ewha is particularly popular with women as it’s famed for its shopping and affordable hair and nail salons.